Why Tiger Woods Aims to Change His Sun Day Red Apparel Logo

At Glance

‣ Tiger Woods launched a new apparel brand named Sun Day Red, featuring a minimalist leaping tiger logo with 15 stripes, symbolizing his 15 Major championship wins.

‣ Woods expressed his ambition to “ruin” the Sun Day Red logo by winning more Major championships, indicating his ongoing motivation and commitment to excellence in golf.

‣ The choice of red for his brand and tournament attire was influenced by his mother, who believed red was his power color, leading to his tradition of wearing red in the final round of tournaments.

Tiger Woods, yeah, that golf legend, launched his Sun Day Red apparel brand not too long ago. It was back in February. And guess what? It sold out super fast in the US and Canada. The brand’s got this minimalist leaping tiger logo. But, oh, there’s a twist. If you stare at it long enough, you’ll spot a nod to his incredible career in those tiger stripes.

So, Tiger popped up on the Today Show, chatting with Carson Daly. They covered a bunch of stuff – his fitness regime, how awesome Scottie Scheffler is, and the impact of his late dad, Earl. But things got really interesting when Daly poked about the logo. Tiger’s response? Pure gold. He said, “The logo, yeah, it’s a tiger. Simple, clean. But those stripes? They’re not just stripes. There are 15 of them, for my 15 Major championships.” Talk about hiding things in plain sight!

There was this tweet, right? From the Today Show on May 1, 2024. It had Tiger and Daly, sitting down, diving deep into golf, Tiger’s roots in Southern California, his dad, and, of course, the Sun Day Red line. The tweet even had a pic of the logo – that tiger with the 15 stripes.

Considering all the trophies Woods has snagged, you’d think he’d just kick back and chill. But nah, that’s not Tiger. He’s got his eyes on more Majors, and that logo? He’s out to “ruin” it by adding more stripes. His words, not mine. “My goal is to ruin this logo,” he said. Talk about being driven.

The name Sun Day Red? It’s a hat tip to Tiger’s habit of wearing red on tournament Sundays. And here’s a fun fact: that tradition started because his mom believed red was his power color, thanks to him being a Capricorn. He tried blue once, didn’t win, and switched back to red. Boom, success.

Next up for Woods is the PGA Championship at Valhalla. He’s won there before, back in 2000. And after his recent performance at The Masters, fans are buzzing to see him in his Sunday red again. Despite his injury struggles, Tiger’s not one to be underestimated.

Oh, and he also showed up on the Jimmy Fallon Show. They talked about Sun Day Red, cracked jokes about “mama’s always right,” and even touched on tree memes. Classic Tiger, keeping things light and fun.

Elliott Mitchell
Elliott Mitchell
Elliott Mitchell is a Golf Glance Senior Writer. After earning a degree in Sports Journalism, he joined the club in 2021. Elliott is in charge of Golf Glance's news, features, and travel sections, as well as the courses.

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